It is my belief that without exception, every single dental website should be powered by WordPress.
WordPress is a content management system (CMS) created and managed by Automatica. While Automatica owns WordPress, WordPress is an open-source project that is free to download and can be used on any scale. Since its official release in 2003, WordPress has become the most popular content management system in the world with a 59.4% market share. Furthermore, WordPress now powers almost a quarter (25%) of all the websites on the Internet.
WordPress began as software aimed at making online publishing easy for bloggers, but has since become a robust system capable of powering some of the most highly trafficked websites in the world.
Wordpress is divided into two products — one product is called WordPress.com and the other is called WordPress.org. WordPress.com is a managed hosting service provided by Automatic that is great for bloggers who want to focus on writing great content. However, WordPress.com has strict limitations on the themes and plugins that can be installed on their service and thus is not the most popular way to use WordPress.
WordPress.org is described as the free, open-source, self-hosted version of WordPress. Self-hosted installations of WordPress have almost no limitations.
For the average small business owner, and certainly every dentist, a self-hosted WordPress installation offers more than enough features to power your ideal website.